Once more down the rabbit hole
Olivia Marsh interviews Amie Bell, final year degree student at the University of Lincoln working on an Alice in Wonderland collection for her final year project.

Tell me about your final year project? What’s the central task and what have you selected to do?
In fashion, but much
like many other subjects, we get to choose what we want to do for our final
year project. We have to think of something that will keep us inspired and
motivated for the whole year.
Over the Summer, we have to investigate potential themes using imagery,
drawing, design ideas, colour, written notes, fabrics, yarns, pattern ideas
etc, and record them into a sketchbook which will then lead us to develop a
clear understanding of which idea offers the most potential for further 2D/3D
development.
We then have to demonstrate that we have fully engaged with the idea and that
it is a feasible one in terms of creative potential, garment development,
innovation, and market availability. When we start 3rd year in September we
have to present our final collection concept via a range of well presented
research, market research ie. Current fashion/designers, websites, exhibitions,
fashion shows, trade fairs, etc, initial design ideas, colour palettes, mood
boards, fabric/yarn/knit stories, and finally full part toiles exploring key
shapes, details, construction and pattern cutting methods.
It’s a lot to do over the Summer but we will definitely need the time for
pattern cutting and manufacturing!
Why did you pick Alice in Wonderland and what is
it about Lewis Carroll’s story that you think captures people’s imaginations?
I chose Alice In Wonderland because I find it interesting and meaningful. There
are lots of elements that have significant symbols/characters that would be
useful to inspire shape and/or print for my designs, such as the mushroom the
caterpillar sits on, the flowers in the garden, the queen of hearts, croquet
with the flamingos, etc. I have done a lot of research on Carroll himself and
found out a lot of interesting facts about him, which explains a lot of the
uniqueness within the story. Alice In Wonderland is a wildly imaginative story,
which is brilliant for children, but it is still written in an adult yet
amusing way, and I think this is what captivates the audience.
What’s your favourite
version of Alice in Wonderland (any means or media)?
I came across a
wonderful silent film on youtube when researching the films. It’s the first
ever film version of Lewis Carroll’s tale, directed by Cecil Hepworth and Percy
stow in 1903, and it is wonderfully enchanting! It’s simple props, scenery, and
bouncy piano music makes it captivating to the audience. Although it is only 9
minutes 33 seconds it covers all the elements within the story. It is by far
one of my favourite adaptations.
How do you go about researching this kind of
project, which resources do you use?
We have to cover as much
research as we can. I have looked at the different key elements within the
story and done some research on each.
I mainly use the Internet for research as I can access many journals and newspaper
articles this way. I also use a variation of books and magazines to collate
imagery and inspirational illustrative work to aid me with my designs. I go to
exhibitions and galleries, such as the V&A, which is a good way to gather
primary evidence. I have also visited Kew Gardens, as there is quite a lot of
floral imagery in my mood board and other research.
What do you listen to when you’re designing and
creating to keep you focused/ inspired?
I like to listen to an array
of music when designing it just depends on my mood. My favorite artists at the
moment are Amy Winehouse, City & Colour, Ben Howard, Elbow, Dry The River,
Florence And The Machine, and Active Child. I guess that’s a fair few!
What other factors have inspired your work?
There was an
interesting article I came across while researching about the Printemps
shopping centre in France. Printemps had collaborated with a few of the biggest
fashion designers, allowing them to create a window display reflecting their
interpretation of Alice In Wonderland for the release of the Time Burton film
released in 2010. The designers who contributed to the beautiful display were:
Chloé, Alexander McQueen, Haider Ackermann, Maison Martin Margiela, Ann
Demeulemeester, Charles Anastase, Manish Arora, and Bernard Wilhelm. All very
different garments, yet beautiful.
Which designers inspire your work?
I have looked at John
Tenniel’s illustrations for the Alice’s Adventures In Wonderland book and hope
to take most of the key features in my designs from his drawings.
Bob Crowley is a highly respected costume/set designer for theatre. His
wonderful perspective on the tale brings the tale into a new light with a
slight twist to story, making the knave of hearts Alice’s love interest. His
bold use of shapes to represent the cards, beautiful and delicate fabric for
Alice, amazing use of set design to portray the trickery of perspective within
the story, is all too amazing and highly inspirational.
Colleen Atwood has been a keen idol of mine ever since I got into designing.
She actually designed for Tim Burton’s adaptation of Alice In Wonderland, her
costumes are unique and different to John Tenniel’s illustrations yet they
capture the Victorian period very well!
What other dramas/ stories would you like to
design costumes for?
I have always
loved the costumes in the fantasy style stories/films/dramas, such as Harry
Potter, Snow White and The Huntsman, The Lord of the Rings, Stardust, I could
go on. I feel that the fantasy style stories/films allow the designer to be
freer with their designs, as if anything is possible.

Follow Amie on Twitter and follow her website for Alice in Wonderland and design based inspiration.
Follow @amierosebellhttp://pinterest.com/amierosebell/wonderland-apparel/
http://amirosebell.wordpress.com/
In : Interviews